Jordan’s national tourism strategy aims to exceed 2019 figures – Fayez
The Ministry of Tourism seeks to exceed the tourism figures recorded in 2019 by using the National Tourism Strategy 2021-2025, Tourism and Antiquities Minister Nayef Fayez said on Monday.
The Cabinet recently approved the National Tourism Strategy 2021-2025.
Speaking to Jordanian news agency Petra, Fayez noted that the strategy, which is in line with the government’s economic priorities program for 2021-2023, focuses on five main themes: tourism product development, human resources, marketing. , heritage management and protection.
He added that the strategy aims to double the number of tourists as well as income by 2025, noting that some 5.3 million tourists visited the Kingdom in 2019 while tourism income in the same year amounted to 4.1 billion JD.
The minister said that Jordanian tourism revenues registered an increase in the first 11 months of this year to reach JD 1.692 billion from JD 1 billion in 2020, according to data released by the Central Bank of Jordan.
He also pointed out that the total number of tourists coming to the Kingdom during the January-November period of this year exceeded 2.1 million, while the number of overnight tourists reached 1.8 million, noting that these figures “have exceeded expectations and have contributed to the recovery of the tourism sector”.
Regarding the “Urdun Jannah program, which promotes domestic tourism, Fayez said that more than 50% of the cost of travel under this program is covered by the Jordanian Ministry and Tourism Board.