Launch of the first national tourism satellite account in Zimbabwe

The account shows the size and importance of the tourism sector to the Zimbabwean economy, based on the latest pre-COVID-19 data available and data collected before the official transition of the national currency from the US dollar to the Zimbabwean dollar. The TSA revealed that tourism accounted for 4.25% of the national Gross Domestic Product (GDP) with a value of $1,030 million in 2018. In 2019, the sector accounted for 6.3% of GDP with a value of $1,230 millions of dollars. dollars. At the same time, the data also shows that tourism accounted for 1.56% of national employment levels in 2018, with around 100,000 jobs supported and created.

The CST was developed under the Zimbabwe Destination Development Program, a technical assistance program supported by the International Finance Corporation (IFC). In addition to recording the number of tourists visiting the country, the initiative also provides monetary and non-monetary tourism data related to supply and demand and measures the value of spending on goods and services across all types of tourism. , as well as the value of tourism. – industries in the sector producing goods and/or services. It will be used to quantify the contribution of tourism to national GDP and employment rates.

Data for the restart and resumption of tourism

Tourism in Zimbabwe has been significantly affected by the pandemic, with the introduction of travel restrictions and a drop in tourist demand, resulting in a massive drop in visitor numbers. The loss for the national economy is estimated at 690 million dollars. Adamou Labara, IFC Country Director, said: “These empirical findings highlight the opportunity for policymakers in Zimbabwe to support the recovery of the tourism sector by stimulating traveler demand and responsibly lowering prices. barriers to entry. “.

By filling information gaps and supporting a data-driven approach to policy-making and investment decisions, the TSA is expected to prove particularly relevant to Zimbabwe’s tourism sector, as it works for sustainable growth and recovery from shocks. of the pandemic. The development of CST is one of the key projects for the tourism sector under the National Development Strategy (NDS1 2021-2025).

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