Theme, story, meaning and scheduled events

Every year, National Tourism Day is celebrated across the country on January 25 to recognize the magnificence of India and raise awareness of the importance of tourism and its impact on the economy. The Ministry of Tourism observes National Tourism Day under the aegis of “Azadi Ka Amrit Mahotsav”, a 75-week grand celebration to mark 75 years of India’s independence. This year’s theme for National Tourism Day is “Rural and Community Tourism”.

story of the day

It was in 1948 that a tourist traffic committee was established in India to promote tourist culture in the country. In 1958, a Department of Tourism was established under the Ministry of Tourism and Communication in India. For many years, the government has taken measures to help the country’s tourism to develop. However, the exact year of the launch of the National Tourism Day is not known.

The National Tourism Day is observed to raise awareness in the global community to draw attention to India’s tourist spots as well as its social, financial and cultural value. As tourism in the country is deeply affected by the confinement due to COVID-19, the Ministry of Tourism will organize seminars on this theme to highlight the cultural diversity of our country in an attempt to boost tourism in our country.

On Monday, the Ministry of Tourism unveiled the India Tourism Illustrated Quiz. The objective of the quiz is to introduce the varied tourism products, architecture, culture and cuisine of India, and to test the knowledge regarding the tourism opportunities available in the country.

Meaning of the day

India is one of the oldest civilizations in the world and offers diversity and multiculturalism. The country has a rich heritage and attractive places to visit, making it a popular tourist destination. The day is celebrated in the country to raise awareness about the growth prospects of the tourism sector and its impact on the economic development of India.

The day is therefore devoted to educating and informing the Indian people about the importance of tourism in the country and the role it plays for our economy. Each state in India has its own culture and diversity, which is promoted on this day.

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